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What Is Mobile Advertising?

What Is Mobile Advertising?

In the advertising world, mobile advertising is the means of the near future. Advertising through this medium is similar to advertising o-nline although the potential target is much higher. In 2009, the number of mobile phones in the world totaled ...

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Mobile Advertising: The What, How and Why of It

Mobile Advertising: The What, How and Why of It

It’s an established fact that online advertising is the future of advertising. Traditional avenues of advertising are fast being overtaken by online advertising, and with advantages such as measurable ROI, easier targeting and segmentation etc., they are now an integral ...

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