With the advent of cell phones the opportunities to advertise a business have increased. Cell phones now outnumber computers by about five to one. If you are looking for a lucrative way to make money online and build a residual income too, there are plenty of opportunities to help you get started.
Before you get started though, there are three strategies for you to consider. These strategies allow you to get your new business started quickly and then help you get into profits.
1. Sell to existing customers.
If you already have a customer base, then start here. It is easier to sell to existing customers than it is to find new ones. If you have been building a relationship with your customers through the use of a blog and/or email, then they already know you and are familiar with your products. It won’t be as hard to sell to them because they already know you by reputation.
Make sure you build an offer that appeals to your customers and readers on your lists and your blog. You want your offer to complement what you have already sold them. Emphasize the benefits of your offer and don’t forget to include a residual offer here. Any marketing campaign requires maintenance, so make sure you include those services too. It will allow you to earn a residual income long after you have made the initial sale. Make the price reasonable, and make sure you deliver. You don’t want to spend all your time creating marketing materials for your customers.
2. Develop online and offline marketing campaigns.
If you don’t have any customers, then you’ll have to find some. These means doing a lot of marketing in the initial stages of your offer. Create both offline and online campaigns. Since many brick and mortar businesses don’t have a presence online, you have plenty of opportunities to show them how online marketing, especially mobile marketing, can help them grow their businesses.
It is simple to create a power point presentation to help you. If you don’t have Microsoft Office, then consider using Open Office. It has a presentation program that allows for creating presentations, and it’s easy to use. You can also convert your presentations to video and PDF for greater circulation on sites that allow you to offer them.
Free classified ads sites that offer ads in your local community also offer tremendous opportunities. Consider using sites like Craigslist to promote your offers. It’s free publicity and allows you to get started quickly.
3. Create residual income opportunities.
Although I mentioned this earlier, it bears repeating. Sales of your marketing services will help you add cash to your business quickly. It’s important to remember though that it’s easier to keep the cash coming in if you have a backend offer. This means once you set up the initial services you have sold, your next step is to offer a backend package for maintaining this offer. It includes writing the ads and other marketing materials as well as posting them. Make sure you have the alloted time to get the work done. Otherwise, you may find yourself with unhappy customers because you are unable to deliver.